The Blooom alternative
By Martijn Mauritz · Last updated 2026-09-06
For coaches based in the EU, Exantur is the stronger choice over Blooom: fully hosted in the European Union and GDPR-ready by design, with a data processing agreement and export and deletion built in. You get client management, sessions, notes, goals and invoicing in one workspace — with no US-cloud exposure.
Exantur publishes this comparison. Competitor facts are checked against each vendor's own public sources on the date shown, and features and pricing can change. We aim to be fair and flag where another tool may suit you better.
Blooom (blooom.nl) is a Dutch coaching platform with a broad administrative feature set. Exantur is a European alternative that goes deeper on the coaching work itself, structured session notes, accountability and between-session check-ins, while keeping data in the EU.
This is an honest comparison. Both are Dutch and EU-oriented; the right choice depends on whether you weigh administrative breadth or coaching depth more.
Where Exantur is different
Exantur structures the coaching work: session notes split across observations, insights, breakthroughs and action points; accountability commitments tracked across sessions; and configurable between-session check-ins. Data is hosted in the EU with row-level security, MFA and a DPA. It also includes assessments (DISC, Wheel of Life).

Where they overlap
Both are Dutch/EU coaching platforms that keep client data in Europe and give clients a portal, intake forms and client management. Both also handle the practice essentials: Exantur has online booking with automatic session reminders, client invoicing through your own connected Stripe account and two-way Google and Outlook calendar sync, matching the booking and billing surface Blooom lists. Both also offer e-signature contracts (an add-on in Exantur) and an AI session assistant, so the feature surfaces now line up closely.
Where Exantur goes deeper
Exantur focuses on the coaching work itself, structured session notes across observations, insights, breakthroughs and action points, accountability with native habit-trackers and streaks, and configurable between-session check-ins, on top of the shared booking, invoicing and e-sign essentials. It also adds a client-facing AI companion, drip programs, progress charts over time and assignable worksheets. Blooom markets time savings on admin; that is their own claim, not a measured Exantur result.
How to decide
Choose Exantur if structured notes, native habit-tracking, between-session check-ins, a client-facing AI companion and strict EU data protection matter most, with booking, invoicing, e-sign contracts and calendar sync included. Both are EU-hosted and cover booking, billing and digital contracts; this is a question of coaching depth, not of one being universally better.
| Feature | Exantur | Blooom |
|---|---|---|
| Data in the EU | Yes, EU | Yes, states European servers |
| GDPR / AVG + DPA | Yes, DPA available | States GDPR-compliant; DPA: check their terms |
| Structured session notes | Yes (observations / insights / breakthroughs / action points) | AI session summaries |
| AI assistant | Yes (add-on) | Yes (session summaries) |
| Client-facing AI companion | Yes (add-on) | Not publicly listed |
| Native habit-trackers + streaks | Yes | Not publicly listed |
| Between-session check-ins | Yes | Not publicly listed |
| Client portal + intake forms | Yes | Yes |
| Online booking + session reminders | Yes (all plans) | Yes |
| Video links per session | Yes (Zoom/Teams/Meet) | Yes |
| Invoicing / payments | Yes (via your own Stripe, Starter+) | Yes |
| Calendar sync (Google + Outlook) | Yes (two-way, Starter+) | Not publicly listed |
| E-signature contracts | Yes (add-on) | Yes |
| Assessments (DISC, Wheel of Life) | Yes | Not publicly listed |
Frequently asked questions
- Is Exantur a good Blooom alternative?
- Yes. Exantur matches Blooom on booking, invoicing, calendar sync, video links, e-signature contracts and an AI session assistant, and goes deeper on the coaching work itself, structured notes, native habit-tracking and check-ins, plus a client-facing AI companion and strict EU data protection.
- What does Exantur cost versus Blooom?
- See our pricing page for current plans. Blooom starts from €19/month; check blooom.nl for their current pricing, as vendor prices change.
See Exantur next to Blooom
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